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Tottenham Hotspur announces extension of Monster Energy partnership

Thu 29 January 2026, 17:00|Tottenham Hotspur

We are delighted to announce we have renewed our partnership with Monster Energy as our Official Energy Drink Partner until 2028.

The Club has enjoyed a longstanding relationship with Monster Energy since 2019 with the aim of creating impactful content and promoting its range of products on matchdays at Tottenham Hotspur Stadium. The Club will continue working with Monster Energy to provide opportunities and giveaways for fans around matches.

Notable activations during the partnership to date have included ‘Monster Fan Zone’ takeovers at the Stadium’s N17 Arena and a drift car challenge featuring Club legends Ledley King and Michael Dawson.

Ryan Norys, Chief Revenue Officer, Tottenham Hotspur, said: “Our partnership with Monster Energy has focused on providing unique and engaging content for our fans – we can’t wait to continue our fantastic relationship and shared mission.”

Monster Energy is a global energy drink and lifestyle brand that drives deep connections through partnerships in elite sports to provide fans with authentic and credible experiences.