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Jake inspires Enterprise amongst Enfield youngsters

Jake Livermore attended a session of a unique education programme at Honilands Primary School, Enfield.

Primary Enterprise gives children aged as young as 9 years old their first experience of the skills needed to run their own businesses, using the example of a Premier League football club.

Delivered by the Tottenham Hotspur Foundation, Primary Enterprise allows students to create their own football club, taking part in exercises ranging from designing the team strip to setting ticket prices.

Last year, the Government placed emphasis on the important role of entrepreneurs in the future growth of the economy by launching Start Up Britain, a new movement by entrepreneurs for entrepreneurs offering the very best in support and advice for those who want to start-up a business.

Primary Enterprise sees Tottenham Hotspur using its unique position as a Premier League football club with players acting as positive role models to inspire enterprise amongst young people.

Jake, 22, who grew up in Enfield, is one of the many Tottenham Hotspur players who regularly show their support to the work of the Club’s Foundation.

He was impressed with what he witnessed during his visit to the classroom, and said: “The group is really switched on, talking about football and business. It's great that they start to learn about business at such a young age.

“The teachers are great and just seeing the Club logo on their tracksuits inspires the kids to learn and do well. I know I learned a lot!

“We talked about everything from the importance of logos in helping companies become recognised to what they thought the colours of their team kits should be.”

Jake attended Enfield Grammar School before joining the Tottenham Hotspur Academy full-time in 2006. He has gone on to make 26 appearances in the Club’s first team so far this season, and added: “I enjoy coming back to my roots. I actually went to school with one of the pupil's brothers! It's nice to step away from the pressure of football and do something different. It's also nice to come in and get a good response and when you interact with the kids, they respond.”

The course is the first stage of an Enterprise pathway offered by Tottenham Hotspur Foundation. This allows students from primary through secondary school and potentially into Further Education to access the skills to learn about business within a football context. Tottenham Hotspur Foundation received funding from the Premier League to deliver school enterprise programmes in 2011/12.