Our Non Executive Director was the man behind the bid strategy for London 2012; the entrepreneur who will bring the America’s Cup to British waters for the first time in 164 years this summer; the chair of the charitable sport for development organisation, Sported and Prince Harry’s first choice to mastermind the undertaking that was the inaugural Invictus Games in 2014.
Sir Keith accepted his award at Europe’s largest commercial sport awards, in front of key figures from the world of sport and Spurs players past and present, including Ledley King, David Ginola and Nacer Chadli.
Prince Harry gave a special video message to Sir Keith and the 1,750-strong crowd at Battersea Evolution before Lord Coe and Sir Ben Ainslie handed over one of the evening’s most prestigious individual awards to a standing ovation.
Commenting on his accomplishment, Sir Keith said: “Many businessmen get a big kick out of a challenge, and the one thing you get in sport is lots of challenges.
"Whether it was running the Olympic bid, helping Ben Ainslie win the America's Cup or trying to help Spurs win the Premier League, all of those for me were great challenges and I'm very fortunate to be a part of many incredible teams.
"It's working with great people that makes my job a pleasure."
The Lifetime Achievement Award recognises an individual whose commitment and dedication to sport has stamped an indelible mark on the industry and will have made a significant contribution to UK sport.
Previous winners include Alan Pascoe MBE, David Walsh, Sir Philip Craven MBE, Edward Gillespie OBE, Brendan Foster and Ron Dennis.
The BT Sport Industry Awards is the industry’s flagship event which brings together the UK’s biggest sport brands, agencies, teams, governing bodies and federations to celebrate the best of the best from marketing, PR, sponsorship, talent management community investment, event, social media, digital and innovation from the world of sport. The annual event attracts 1,750 high profile guests from the British and European sport industry, including business leaders, celebrities, sporting legends and media.