The latest, of course, is Robbie Keane, who started life at Spurs Lodge on Monday. Les is well aware of the whispers and reports suggesting he will make way for our capture from Leeds United.
But the veteran striker has heard it all before, accepts the need for competition and pledges to battle on as always.
"At the majority of clubs I've been at, whenever somebody new comes in people have always said 'that's going to be the end of Les'.
""All I do is keep going, keep battling away. It's competition for places, we know now that we've got five or six strikers and six into two doesn't go and some of us are going to be left out.
"All I can do is keep myself fit and keep knocking on that door. I was in the team on Saturday, hopefully I'll be in the team on Wednesday and all I can do is try and stay there."
Les Ferdinand is not unaccustomed to being tipped for the exit door when new strikers have been drafted into the squad at most clubs he's been at.