Tottenham Hotspur is pleased to announce a partnership agreement with Krida Vikas Sanstha (KVSN) as part of their representation in the India Homeless World Cup.
The relationship will see the Club sponsor the India team during the event in Milan from 6th-13th September, and become an Official Partner of the KVSN Slum Soccer programme.
Paul Barber, Executive Director Tottenham Hotspur, outlined the benefits that the Club would bring to KVSN: "We view this association between Tottenham Hotspur and KVSN as an opportunity to develop a long-term relationship, which through Slum Soccer and related programmes, will benefit some of the poorest people in India. Tottenham Hotspur is one of the world's leading football clubs and by supporting KVSN and their projects we hope that we can contribute substantially to raising their profile worldwide and encourage others to give their support."
In addition to financial support, the Club will provide kit, signed memorabilia for auction and coaching advice. The Club will also seek to engage further with KVSN through their own partners and supporters.
Professor Vijay Barse, founder of KVSN, expressed his delight at the groundbreaking agreement: "This is fantastic news for us. Tottenham Hotspur's matches are broadcast in over two hundred countries and their global profile will help us to reach out to the world, show what we are doing, and gather more support, which in turn will help us to help more people. The association with Tottenham Hotspur will also give us access to their sporting and commercial expertise, and bring inspiration not just to our World Cup team but to all those in India who are finding hope for the future through football."
About KVSN, the Slum Soccer programme
Krida Vikas Sanstha Nagpur (KVSN) or in English 'Sport for the Homeless', is based in the central Indian city of Nagpur, and runs football programmes to inspire and educate the most disadvantaged members of society. KVSN began by providing organised leagues for the homeless and slum dwellers, many of whom were addicted to drugs or alcohol, and involved in petty crimes or violence. The dramatic decrease in these harmful activities and the improvement in the participants' lifestyles inspired KVSN to expand such that it is now running slum soccer programmes in over 15 cities and is addressing issues such as HIV/AIDS infection, personal hygiene and environmental protection. KVSN has organised marches to raise awareness of these issues and an India-Pakistan friendship bicycle rally along the disputed border to promote peace in the region. Currently, KVSN is in the process of developing a community development centre to offer participants housing, school education and vocational training.
About the Homeless World Cup
The Homeless World Cup began in 2003 and is an annual, international football tournament, uniting teams of people who are homeless and excluded to take a once in a lifetime opportunity to represent their country and change their lives forever. It has triggered and supports grass roots football projects in over 60 nations working with over 25,000 homeless and excluded people throughout the year. The impact of this is amazing with 73% of players changing their lives for the better by coming off drugs or alcohol, moving into jobs, education, homes, training, reuniting with their families and in some cases going on to become players and coaches for professional or semi-professional football teams. The programme includes and benefits both males and females.