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Changsha School victorious in The Pitch

Posted on 6 April 2010  - 12:00

Back in November, the Club helped launch The Pitch, a partnership project with the British Council in China alongside Coventry University.

Back in November, the Club helped launch The Pitch, a partnership project with the British Council in China alongside Coventry University.

The project, using football as a business model, involved 20 high school teams from across China competing in a series of tests.

The tasks involved teams working together to tackle football-themed business challenges, including developing sponsorship strategies and player recruitment.

Students worked with the Coventry University sports management specialists, and Spurs provided knowledge from a football perspective via vodcasts.

Five teams were shortlisted from the first round to progress to the live final in Beijing to present their work and face questions from a board of UK sports management professionals, including Club representatives.

The Pitch was eventually won by Yali Middle School from Changsha in the Hunan province.

Representatives of the school will be visiting the Club later this month and will be attending the Club's Premier League fixture against Chelsea as part of the winning prize.