Our Academy players have leant their support to Transport for London's latest road safety campaign to reduce the number of young teenagers killed or seriously injured on London roads.
The strapline aims to put road safety in the forefront of teenagers' minds.
For most young people friendship is one of the most important things their lives. Close friends and teammates Adam Smith, Calum Butcher, Steven Caulker and Sam Cox got together after training to remind young people ‘Think! Look out for your mates.'
Ten young people were killed or seriously injured in the borough of Enfield last year. Young teenagers are more likely to be involved as a pedestrian in a road collision than any other age group. Boys and young people from deprived backgrounds are particularly vulnerable.
As part of TfL's ongoing road safety campaign posters featuring young people lying on the road as a result of a road collision are already visible across the Capital. These will be displayed to ensure the message reaches as many young people as possible.
John McDermott, Academy Manager said: "At the Tottenham Hotspur Academy we install a team mentality in our players. Each player has a responsibility to look after themselves and each other, both on and off the pitch. "
Chris Lines, Head of TfL Road Safety Unit said: "Every day a teenager is killed or seriously injured on London roads. While this number is steadily falling, one injury is still one too many.
"We value the support of young people who play an important role today. Their support is an alternative way of communicating our message to teenagers in their own environment.
"This campaign is designed to get teenagers talking about road safety in schools. This year Transport for London is spending £57m on further safety measures on the capital's roads."
The teen road safety initiative is part of a long-term TfL road safety campaign that continues to work to reduce the number of young road users who are killed or are seriously injured in the Capital.